Our Mission
We believe running is more than a sport - It is a universal language that breaks down barriers, promotes equality, and nurtures both physical and mental well-being. It brings people closer to their communities and strengthens our connection with the environment.
Our mission is to use running as a platform to raise awareness and inspire action around causes that matter most. We focus on three interconnected pillars: Health, Sustainability, and Opportunity - each crucial to building a more equitable and thriving world for all.
Upcoming Initiatives
1 Mo Mile Initiative
We have partnered with Sir Mo Farah to support his 1 Mo Mile Initiative, which organizes health runs for children at Global Running League (GRL) venues on F1 tracks, held the day before the main races.
Partnering with local communities and schools, we aim to inspire kids and their parents to join these events.
These health runs offer a unique opportunity for children to engage in physical activity, develop healthy habits, and form friendships — all set against the backdrop of iconic locations around the world.
Impact
We aim to have 1,000 kids participating at each event
2025
There will be 4 health runs in 2025 at the following F1 venues 
Doha, Qatar
Interlagos, Brazil
Silverstone, UK
Jeddah, Saudi Arabia2026
We are in talks with other F1 venues to expand to a total of 12 in 2026
Partner with us
Global Visibility
Gain visibility through our partnership with global sports icons as ambassadors.
Prime Exposure
Get prime exposure through our marketing, social media, and event branding.
Engage a young, active audience and boost your brand's reach while supporting a great cause.
Early Involvement
Be part of an exciting new sports brand like the GRL, set to redefine organized running.
With events on iconic F1 tracks and global sponsors, your early involvement connects you to a rising force in sports.